Direct Mail Services
Direct Mail Services NYC
Mail that gets results. Design to delivery.
NYC's full-service direct mail advertising company. We design, print, acquire lists, and mail — all in-house from our Manhattan facility.
4.4%
Average response rate
vs. 0.12% for email
79%
Household reach
USPS data
5–10x
ROI for targeted campaigns
Direct Marketing Assoc.
17 days
Average mail kept
before discarding
Direct Mail Services
Everything your campaign needs, handled in-house in Manhattan. That includes full print design services when you're starting from a blank page.
Creative Design
Compelling direct mail design that drives response. Our in-house designers create postcards, letters, brochures, and self-mailers built for conversion.
Printing
In-house digital and offset printing for any quantity. Vibrant color, sharp detail, and consistent quality on every piece — from 500 to 500,000.
List Acquisition & Management
Reach the right people with targeted mailing lists. We source and manage lists by geography, demographics, homeowner status, income, and purchase behavior.
Fulfillment & Mailing
We handle everything from inkjet addressing to USPS sorting and drop-shipping. Your mail goes out on time, at the best postage rate.
EDDM — Every Door Direct Mail
Saturate entire neighborhoods without a list. EDDM is perfect for local businesses, restaurants, retailers, and service companies targeting every door on a route.
Personalization & Variable Data
Every piece personalized with the recipient's name, offer, image, or QR code. Personalized direct mail delivers 2–5x higher response rates than generic mail.
Direct Mail Formats
From quick-hit postcards to full-length catalogs — choose the format that fits your message.
Postcards
High-impact, no-envelope-needed. Standard (4×6), large (6×9), and jumbo (6×11) sizes.
Letters & Envelopes
Professional letter packages with personalized letters, reply cards, and branded envelopes.
Self-Mailers & Brochures
Folded pieces that mail without an envelope — tri-folds, bi-folds, and booklet-style mailers.
Catalogs & Booklets
Saddle-stitched or perfect-bound catalogs that showcase products and drive orders.
How It Works
From concept to mailbox in five straightforward steps.
01
Design
We create or prepare your artwork — postcards, letters, or brochures built to USPS specs and designed to drive response.
02
In-house digital or offset printing with variable data capability. Every piece produced at our Manhattan facility.
03
List
We acquire or clean your mailing list, apply NCOA updates, and presort for maximum postal savings.
04
We inkjet-address, sort, and deliver to USPS — first-class, standard, or EDDM postage depending on your goals.
05
Track
USPS tracking confirmation at drop, plus optional QR code and PURL tracking for response measurement.
Why direct mail still works — and why VSL Print.
Digital advertising is noisy. Direct mail cuts through. Physical pieces are opened, read, and remembered. And with VSL Print handling design through delivery in-house, your campaign arrives on time and on brand. Self-mailers and folded pieces come out of the same shop that handles brochure printing in NYC day in and day out.
In-House End-to-End
Design, print, address, and mail all under one roof in Manhattan. No vendors to coordinate, no handoff delays.
Targeted Reach
Reach exactly the right audience — by geography, demographics, homeowner status, income, or purchase history.
Measurable ROI
Track response with unique QR codes, PURLs, and USPS Informed Delivery. Know what's working and optimize.
Tangible & Trusted
Physical mail has a 79% household reach. Consumers trust and keep direct mail more than digital ads.
High Response Rates
Direct mail averages a 4.4% response rate — 10–30x higher than email. Personalized mail can reach 6%+.
Fast Turnaround
EDDM campaigns move quickly, and full-service targeted campaigns are scheduled with your quote. Rush available.
Every Door Direct Mail (EDDM)
No list? No problem. EDDM lets you reach every home and business on a USPS carrier route for as little as 20 cents per piece in postage. It's the most cost-effective way to dominate a local market.
Select Your Routes
Use the USPS EDDM mapping tool to target carrier routes by zip code, city, or custom radius. We help you select the highest-value routes for your business.
Print & Prepare
We print your oversized postcards or flats to EDDM specs, bundle them by carrier route, and attach the required EDDM facing slips.
Drop at USPS
We deliver your bundled mail to the USPS Business Mail Entry Unit. Your pieces are delivered within 2–5 days of acceptance.
Ideal for restaurants, retail stores, real estate agents, law firms, medical practices, and any NYC business targeting a local area.
Get an EDDM QuoteWe offer end-to-end direct mail services including creative design, printing (digital and offset), mailing list acquisition and management, EDDM (Every Door Direct Mail), variable data personalization, and postal fulfillment.
EDDM is a USPS program that lets you saturate every mailbox in a zip code or carrier route without needing a specific mailing list. It's ideal for local businesses targeting nearby households and businesses at a lower postage cost.
Yes. We offer mailing list acquisition targeting by demographics such as age, income, homeowner status, geography, and purchase behavior. We also help with list hygiene, deduplication, and NCOA updates.
We print postcards, letters, self-mailers, tri-fold brochures, catalogs, newsletters, and oversized flats. All pieces can be personalized with variable data for higher response rates.
We confirm the campaign schedule with your quote, running from approved artwork to mail drop. Rush production is available, and EDDM campaigns often move fastest.
Yes. We handle all postage, USPS sorting, and physical mailing from our Manhattan facility. We can mail to any zip code in the US and provide tracking confirmation upon delivery to USPS.
Variable data printing (VDP) allows every piece to be personalized with the recipient's name, address, offer, image, or QR code. Personalized mail consistently outperforms generic mail with 2–5x higher response rates.
We can include unique QR codes, personalized URLs (PURLs), or tracked phone numbers on each piece. Combined with USPS Informed Delivery, you can monitor delivery and response rates in real time.
Ready to launch your direct mail campaign?
Get a free quote for design, printing, list acquisition, and mailing. We'll handle everything from concept to delivery.